The Influence
Position: Lead Marketing Strategist and Graphics Designer
The Influence was an electrifying concert showcasing some of the hottest electronic music. The event's goal was simple: let the audience let loose and dance. Held at the ARMY Officers Club, it drew over 1,000 attendees. As the first event of its kind in the city, it was a massive success and has since been cemented in local history. The audience was completely immersed in the pulse-pounding beats, dancing from start to finish.
Duties: Crafted and executed the entire marketing campaign. Sole creator of all promotional materials, including posts, videos, and media correspondence. Delivered a successful, high-impact campaign with sleek, minimalistic graphics.